Landing page prompt
A landing page prompt should make the conversion path obvious. It needs a clear audience, one primary offer, a strong hero, specific section logic and design constraints that prevent generic startup output.
Copyable markdown template
# Landing Page Prompt
## Goal
Create a landing page for [product] that converts [audience] into [desired action].
## Positioning
One-liner:
Primary pain:
Outcome:
Why now:
Why this is different:
## Hero
Headline:
Subheading:
Primary CTA:
Secondary CTA:
Trust line:
## Sections
1. Problem
2. Product promise
3. How it works
4. Use cases
5. Proof, only if real
6. Pricing, only if real
7. FAQ
8. Final CTA
## Design direction
Mood:
Palette:
Typography:
Imagery:
Interaction:
## Conversion rules
- One primary CTA
- No fake social proof
- No vague feature cards
- Make pricing/status honest
- Make mobile CTA obvious
## QA
Run an adversarial review: what looks generic, what is unclear, what would reduce trust, and what should be removed?How to use it
Replace bracketed fields with real project context. Keep the constraints and QA sections visible to the agent. If the prompt is for a public page, add the route, target keyword, metadata and any non-negotiable claims or legal guardrails.
For logo and brand prompts, review originality before commercial use. Do not ask models to copy existing logos, artists, living designers or protected brand identities.